We are offering something different today – an introduction to the Book Marketing Tips and Author Success Podcast hosted by Penny Sansevieri and Amy Cornell.

Penny Sansevieri and Amy Cornell blend practical advice with deep industry insights, offering something for both new and experienced authors. Authors can expect honest guidance—no gimmicks, no pipe dreams—just straightforward strategies you can actually use. And because this industry can be tough, we keep it light with a bit of humor along the way. If you’re ready to level up your author career, we’ve got you covered, with no detail left unaddressed.

About Author Success Podcast

Website – Apple Podcast – Spotify – Instagram – Twitter X

Author Success Podcast Q&A 

What kinds of authors are tuning in?

Honestly, authors in all stages of book publishing and promotion – and it’s actually really exciting (and sometimes surprising) to see who’s listening. We mostly get this info from our reviews and authors who write in with feedback. But we have authors who rely on our show while looking for agents and or publishers, authors who are finishing up their books and thinking ahead about releases, and then on the other end of the spectrum we have authors tuning in that feel stuck and don’t know what they’re doing wrong, or the opportunities they may be missing.

Is the show for marketing DIYers or for finding the right people to hire?

It applies to both, and even authors that fall somewhere in between. Some authors seem to tune in assuming they’ll handle everything themselves, and then they realize they need more support, maybe in very specific areas. We get many authors contacting us about a collaboration after listening to the show, but you’ll also see from our reviews that there are a lot of DIYers out there just looking to do all the right things.

What if I’m still writing my first book?

Take notes! There’s no such thing as being too prepared, and we’d encourage you to zero in on shows that are clearly about production choices, like editing, covers, publishing options, etc. And then the branding shows too, plan for what your goals are as an author brand because it will only lighten the load as you get closer to publishing that first book. 

I’ve been publishing books for a while, can I still learn something?

Absolutely. We have plenty of shows for newbie authors. But things are constantly evolving in publishing and book marketing, and how to best connect with readers, that veteran authors need to stay on top of to ensure the upward momentum continues. We like to think our shows are also great for authors who feel they’ve plateaued and are looking for new ways to generate quality exposure.

How do you come up with ideas for the show?

We rely a lot on listener requests. We also pull a lot of ideas from the calls Penny does with prospective clients. Amy likes to add in-show topics based on the day-to-day challenges she knows AME clients are having. Publishing is complex, it’s very hard to know it all while also writing your next book, working your everyday job, and giving much-needed attention to family and friends, and other commitments, so we aim to be the insurance most authors need to check all the boxes along the way. 

Do you do author interviews? 

We don’t do author interviews, but we definitely encourage authors to send in show ideas, questions, and challenges they’re having. And please send in any successful promotions you’ve done, or let us know if you’re doing something super unique and exciting that’s working for your brand because we’ve definitely mentioned authors that are doing positive things and will link to their Amazon Author pages in our show notes to give them some love and send traffic their way!

Praise for Author Success

5 Stars – Natalie Beck

I absolutely love this podcast! If you’re new to Amazon KDP or exploring the world of writing and self-publishing, this podcast is an absolute goldmine. The episode on bulk orders and subscription boxes even helped me land a potential feature in a subscription box! Amy and Penny are refreshingly authentic, and their real, no-nonsense approach is incredibly refreshing.

5 Stars – Maura J Casey

I found the show when searching for an agent, and then a publisher. All the while I was listening to this brilliant, funny, and practical podcast. By the time I was offered a contract, I had listened to dozens of shows and I really understood what I was reading – and not all of it was good. Besides being fun to listen to, this show prepares authors for the work of selling books.

5 Stars – C.M. Carroll

Regardless of your genre, this podcast is definitely worth your time. They cover everything from social media marketing to catalogs and subscription boxes, when to prep holiday marketing strategies, all things Amazon (which is necessary because that’s a whole different world), to Goodreads. You name it. And please do yourself a favor – keep notes!

5 Stars – Dr. Mary D

Wow! These episodes are so helpful, concise, focused and fun! I have learned so much from them. I have written a much better elevator pitch since listening to that episode! And other episodes have helped me to know what’s important before I launch my novel, and so much more. Thank you Penny and Amy!

Join Us

I’m so excited to be able to share this invaluable and ongoing tool for authors! Sign up for our newsletter for all things bookish; join a giveaway or two and learn about new releases!